Empowering True Health and Wellness in Millions of Lives
Welmedix was born out of the longstanding desire of its founders to build a successful business enterprise grounded in human values and social responsibility, in pursuit of a vision of empowering true health and wellness in millions of lives.
We strive to be more than a company that develops superior healthcare solutions. We aim to provide our customers with safe, efficacious and innovative products that empower them to achieve the wellbeing and quality of life that is the birthright of all human beings.
HOW WE BEGAN
Akshay Wellness was founded by Avaninder Kanubaddi and commenced commercial operations as Welmedix Consumer Healthcare in 2007. In 2008, First Degree Therapeutic Burn Cream, as the company’s first brand in regional retailers. Building on its regional success, First Degree secured its first national partner in 2010.
In 2008, First Degree Therapeutic Burn Cream debuted at a single Pathmark store in New Jersey, later expanding into Duane Reade, a premier regional retailer in New York. AW secured its first national partner in 2010, launching at Walgreens.
The next 5 years saw the launch of two additional brands, SunBurnt and Welmedix. Welmedix also signed a partnership with the Emerson Group, gaining major operational efficiencies and access to scalable sales, marketing, logistics and fulfillment functions.
WHERE WE ARE NOW
Welmedix Consumer Healthcare develops and markets OTC healthcare brands in the retail, wholesale, online and professional channels in the United States, India and select international markets. We have partnered with leading retailers, including Walmart, Walgreens, CVS and Amazon to offer unique products that drive category growth and solve under-served consumer needs.
The Company’s business in the US is conducted through a wholly-owned subsidiary, Welmedix Consumer Healthcare, headquartered in Princeton, New Jersey. A second subsidiary, Welmedix Healthcare Pvt. Ltd., based in Bengaluru, India is focused on manufacturing and distributing our products in the Indian market.
Welmedix has launched three brand platforms in the United States: SunBurnt® (Sun Care), First Degree® (First Aid), and Welmedix® (Elder Care), which are distributed nationwide in over 25,000 retail locations.